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There is no doubt that mobile applications are changing the way businesses engage and communicate with consumers and have created an entirely new industry in Mobile App Development. Apple was first to market with its App Store and the public API of the program, allowing virtually anyone to create mobile applications and make money (potentially). Android followed shortly after with their App Marketplace, and Windows Phone 7 has recently entered the area as well. And let's not forget the Blackberry, which owned a smart phone world for years before the iPhone and Android smartphones are great for everyone, not just executives.
So, as a business leader, where we need to focus your efforts of mobile applications? Let's look at the numbers.
So, as a business leader, where we need to focus your efforts of mobile applications? Let's look at the numbers.
...Apple is leading the way, boasting more than 350 000 applications from May 2011 (check the title tag on the page, App Store), but Android is gaining momentum. In fact, the beginning of May, Google has confirmed that the Android Market offers more than 200,000 applications. Compare this with data from only a year earlier, in April 2010: Apple was 185,000 applications compared to Android in the 38000th Clearly, Android is catching up.
...As far as equipment sales, Android has already pulled ahead. Recent data from NPD Group indicates that Android is by far the most popular consumer smartphone platform, owning 53% market share of American consumers, as Apple and Blackberry (RIM) have only 19%. Also, a recent PC World article mentions the March 2011 survey indicates that GetJar Android shows no signs of slowing, with 40% of consumers responding to its latest smart phone will be Android phone, compared with only 16% who said their next phone to the iPhone .
...As far as equipment sales, Android has already pulled ahead. Recent data from NPD Group indicates that Android is by far the most popular consumer smartphone platform, owning 53% market share of American consumers, as Apple and Blackberry (RIM) have only 19%. Also, a recent PC World article mentions the March 2011 survey indicates that GetJar Android shows no signs of slowing, with 40% of consumers responding to its latest smart phone will be Android phone, compared with only 16% who said their next phone to the iPhone .
...As far as equipment sales, Android has already pulled ahead. Recent data from NPD Group indicates that Android is by far the most popular consumer smartphone platform, owning 53% market share of American consumers, as Apple and Blackberry (RIM) have only 19%. Also, a recent PC World article mentions the March 2011 survey indicates that GetJar Android shows no signs of slowing, with 40% of consumers responding to its latest smart phone will be Android phone, compared with only 16% who said their next phone to the iPhone .
...As far as equipment sales, Android has already pulled ahead. Recent data from NPD Group indicates that Android is by far the most popular consumer smartphone platform, owning 53% market share of American consumers, as Apple and Blackberry (RIM) have only 19%. Also, a recent PC World article mentions the March 2011 survey indicates that GetJar Android shows no signs of slowing, with 40% of consumers responding to its latest smart phone will be Android phone, compared with only 16% who said their next phone to the iPhone .
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